"Parents located in North London seeks an extraordinary and qualified educator to guide their youngest child on his early path to becoming an English gentleman."
Upon seeing this advertisement, you might easily overlook the term "initial stages" as simple a turn of phrase.
However, it may be the crucial aspect of this unique job advert, as it attempts to hire a mentor for a infant.
Hundreds of submissions have since been submitted since the unnamed family advertised their search for the highly paid tutor, who has to be "an exceptional individual".
Over the last few weeks, the advert has attracted interest throughout the news, with several asking why?
Progressive Approach
Adam Caller, CEO and founder of a global tutoring firm, which is assisting the family in their search, explained that notwithstanding early scepticism, he viewed the concept "visionary", and "advanced".
When he met the family, he mentioned they recognized the unusual nature of their demand, and how early in age their son is.
Nevertheless, they explained that they "preferred not to postpone any longer" to get a tutor, as they had held off until their elder sibling was five, and by that point "cultural bias had already set in".
What exactly does the family mean by "cultural bias"?
It's "everything", Adam replied. "The manner you eat, the way you speak".
He explained the elder child had absorbed "really subtle, body language" from the family, and had adopted their cultural ways. The family explained to the consultant they hoped to prevent the same situation to repeat itself with their infant.
The plan: To hire a British tutor, who must speak with RP, to influence the baby from the very start.
Natural Absorption
"A lot of the learning at the outset here is kind of osmotic," stated the expert.
It's by means of this subtle influence that the family are hoping the child will pick up the UK customs they aim to impart.
Adam said the tutor had to be somebody who studied at "prestigious academies – the same kinds of schools as the family hope to send their son to".
"The tutor just has to be the right kind of person, they'll be carrying out things they aren't even aware they're doing, simply by nature," he said.
Money No Object
The family informed the expert the selected educator should preferably also have familiarity of or passion in equestrian activities, winter sports, artistic pursuits and musical activities so as to shape the child in a broad spectrum of hobbies.
More than that though, he explained the family wanted the tutor to register the child on a range of courses so the child would be "equestrian training and starting an tool by the time they are around three years old".
In the family's perspective, guiding their son grow into a "UK sophisticate" will lead to achievement and provide access.
"For all the pros and cons of that, because it's definitely a social class indicator," he notes.
But, in spite of all this guidance in "Britishness", might the child pick up alleged cultural leaning from the international family he is raised by in any case?
"Yes", replied the CEO. "The parents realize this might not succeed, but they've simply adopted the perspective of, 'let's give it a go and we'll proceed as soon as we can', because the expense of it is not relevant," he explained.
Impractical
Several in the education sector who express similar concerns.
An education leader, CEO and founder of a tutoring service, who also offer private tutors, commented that "the journey of adopting dual cultures, or indeed, discovering oneself, is something that must be lived into, not engineered."
The expert explained that he had moved from the Far East to the Britain at the period of seven, and had been educated knowing and embodying two backgrounds. He progressed to study at a prestigious UK institution.
"The notion that an individual can act as a representation of Britishness, someone who can possibly impart the characteristics of a UK sophisticate upon a 12-month-old child, strikes me as idealistic and unfeasible," he stated.
"Based on my background, having a quintessentially English tutor from babyhood will does not instantly produce the result they want.
"I wasn't provided with such a tutor, and yet I have been privileged enough to enjoy several of the situations they desire for their son."
He added: "The truth is, personal identity can not be dictated from the outside; it must be chosen, and it must be internally driven."
Buying Britishness
Certainly, English culture is something the expert believes can be educated – and sold.
"In my view the fact that the international society holds us in this light is something that we should be cherishing|valuing|appreciating